Juicer 2.0 is a comprehensive framework for aggregating data from social media sources on the World Wide Web. The advent of social media as a platform where the story of a product or brand is made or lost has brought forth a paradigm shift in the way firms listen to data. A simple blog or even a one line tweet on the way a user perceives a brand or a product has ramifications based on its reach, influence and content.

Juicer 2.0 aims to aggregate this data at near real-time speeds, parse it for spam; duplication exclusion; location, demographic and language classification and feed the same to social media intelligence firms for advanced analytical operations